We face challenges or challenges face us?

San Jose Mercury News asks on the front page (08 September 2009):

What challenges face 49ers this year?

I believe linguists can help us prove that this statement makes sense, but I think it would convey the meaning better, when put either this way:

What challenges 49ers face this year?

, or simply this way:

Challenges 49ers face this year (without the question mark)

I told you -- English is funny!